Velociti Partners, Inc. provides a suite of research-based services for improving sales and marketing execution.  Win/Loss Analysis, Competitive Intelligence, and Market Research Services allow enterprise technology companies to accelerate sales and hone marketing programs.

Win/Loss Analysis

Understand why you are winning and losing deals and how to increase win rates.

Competitive Intel

Beat the competition with unmatched insight and tactical sales strategies.

Market Research

Custom, data driven projects providing marketers with actionable information.

Competitive Intelligence

The goal of our competitive assessment projects is simple - Deliver information and recommendations to help our clients win in every competitive situation. Our clients represent the most strategically managed technology firms around the world, with little interest in spending time and thousands of dollars on canned, low-value reports from other research firms. Every Velociti project is a custom engagement defined in coordination with the client and executed to deliver over expectations.

Recognized as a leader in developing fact-based materials and strategies for front-line sales staff, Velociti Partners' deliverables include:

• Sales Battlecards - Quick-hit competitive information and strategies ideal for sales representatives
• Landmines - Traps to set for competitors
• Objection Handling - Common competitor statements and block strategies
• Functionality Matrix - Digs beyond market fluff to find true product capabilities
• SWOT Analysis - Strategic competitor analysis

VoC & Market Research

Software vendors, solution providers, financial analysts, and technology users all have unique needs and requirements for ongoing VoC assessments and market research-driven guidance. Velociti Partners meets those needs through custom and ongoing research projects that leverage broad technical expertise and a passion for delivering value.

• Customer Insights / Voice of the Customer (VoC) / NPS Assessments - in-depth VoC panels with corresponding qualitative and quantitative analyses (correlation analysis)

• Pricing Studies - bespoke pricing studies leveraging both internal (client) and external data sources

• Independent Vendor Evaluations - outsourced vendor evaluations and recommendations that leverage our consultants’ breadth and depth of expertise in the enterprise technology market

No other firm combines proven processes, a network of resources, and a talented team to achieve a single goal like Velociti Partners. By providing cost effective data collection and rigorous analysis, we ensure our clients continue to view us as their partner for strategic services.

Win/Loss Analysis

Are we truly losing due to price or was the value proposition missed? Why were we perceived as less usable than the competition-  Is there an opportunity to improve inherent, underlying product usability or simply demo better? What can I do to immediately and continually improve my Win/Loss ratio?

The Velociti Win/Loss Analysis Program answers these complex questions and many more through fact-based research and intelligent data analysis and representation. We do not employ ambiguous formulas or gimmicky methodologies. Instead, we remain solely focused on delivering clear data wrapped with strategic analysis to help our clients become more successful converting prospects into clients.

Velociti Partners' Win/Loss Analysis Program is a fully customized, highly strategic approach to systematic sales profiling.  We work diligently with each client to develop a concise, custom approach to Win/Loss profiling based off of Velociti's proprietary methodology.  Exponential gains in value arise from Velociti Partners' ongoing win/loss trending analysis which allows for deeper data analysis including, opportunity and threat discovery, and predictive insight into future customer needs and competitor moves.